Sorry , but you are not ready to commercialize your product yet.
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It seems that you have too much uncertainties that you need to investigate further.
This might be difficult to hear, but it is better to wait before launching your product and review your strategy at this stage.
You certainly do NOT want to allocate massive investments and resources in a product that may not fit the market needs, and fail to reach your sales objectives already in the short term.
We recommend you re-examine your product launch strategy — as you might be missing critical points:
- Do you have a large amount of insights and data points? Large enough to validate that your product is aligned with the market needs, that there is a market demand, and a room for your product to enter into the applications you want to target?
- Have you consulted a large and representative portion of your target markets? Make sure that you have a clear understanding of the users' pains and needs and how your product can fit?
- Do your market insights come from various sources, and not only from your existing customers? You need to evaluate all the commercial possibilities and the best market opportunities may not be the ones you thought in the first place.
And if you want to save time and resources to collect insights, SpecialChem can do it for you in 3 to 6 months.
We have helped hundreds of suppliers like you who wanted to accelerate and secure the commercialization of their product.
Do you want to know how? Check out these resources :