INSIGHT SOLUTIONS

Accelerate and secure the commercialization of your chemicals

SpecialChem Insight Solutions assess your future products' market fit, to reliably feed your R&D, precisely guide your marketing and fast-track the whole commercialization.

Reduce the time-to-market with fast and reliable insights from the largest online community of chemical professionals working with specialty chemicals and materials.

Connect early with future customers and early adopters to gather market intelligence about the best applications, most valued properties, and price acceptance.

Ask about Insight Solutions

WHY INSIGHT SOLUTIONS

Are you ready for your next product launch?

Can you rank the top markets and applications of your new material?
Do you know who and where your potential customers are?

Do you know which material properties your customers will value?
Do you know the price acceptance for your sustainable alternatives?

SECURE YOUR PRODUCT LAUNCH

Make data-driven decisions about your innovative materials

Insight Solutions help identify and confirm key criteria for a successful product launch.

Identify Market Opportunities

We identify and validate the most promising market segments or applications, uncover new market trends and expectations to confirm product-market fit while maintaining your anonymity and ensuring unbiased feedback.

Confirm Acceptance of Sustainable Alternatives

We assess market readiness for sustainable solutions by analyzing how markets respond to new regulations, evaluating price acceptance, and identifying priority requirements for each segment to build a more efficient launch strategy.

Connect with Partners and Early Adopters

Throughout the Insight Solutions missions, we connect you with testing partners interested in your materials, ready to share feedback and collaborate with your teams.

Accelerate Time-to-Market

Thanks to agile approach and access to direct market feedback our Clients report market testing moving from 2 years to just 6 months, minimizing the risk of commercialization delays and missed opportunities.

150+ Satisfied Customers

Why Insight Solutions

Tap into the largest community of technical buyers

Get actionable learnings in 3 to 6 months

Stay Anonymous to protect your brand and strategic intent

Get unbiased feedback and recommendations

Discover how to improve future grades

Test technology ideas even before lab development

Working on an innovative material? Book a free diagnostic and gain unique advantage.

Book a call

How do the Insight Solutions missions work?

Free Diagnostic

We discuss your pains and business objectives to gain a clear understanding of your strategic questions and needs.

We then build the project framework that we review with you.

Kick-Off Meeting

We gather all the knowledge and documentation needed for the project, including available product and market data, questions to answer, ensuring alignment with your teams.

The Mission

We create unbranded Material Concepts: online pages with performance, benefits, product data or ideas. We share these pages with our community to generate a large set of digital touchpoints, gather feedback, and identify early adopters.

Delivery

After confirmation, we connect you with partners interested in testing or discussing your materials. We then conclude the mission with a full and comprehensive report containing our analysis of gathered insights and our recommendations.

All

Case Study

Blog

Market fit

Green applications

Smart Innovation

Product Launch

Quiz

How to find the right market fit for green specialty materials

Jun, 2025

How we assessed the market readiness for new SVHC-free products amid regulatory pressures

Dec, 2024

Unveiling Our Top Technological Topics from Recent Years

Dec, 2023

Quiz: Are you ready for your product launch?

Jul, 2022

The top 6 reasons why your recent product launch did not reach your sales objectives

Aug, 2023

How we identified coating applications ready to pay more for biomaterials

Mar, 2025

6 Critical steps for a successful R&D to market for chemical suppliers

Mar, 2022

6 best practices for a winning commercialization in the chemical industry