12 webinar best practices to maximize lead generation for chemical suppliers
Webinar creation is intense and failure is not an option. Learn how to maximize your registrations and engage your audience to make your event a success
Mar 2020 · 7 min read
[Infographic] 6 headline formulas to write catchy promotions for your chemicals
Do you need inspiration to write your digital promotions? Follow those simple formulas to draw attention and generate more clicks on your ads
Jan 2020 · 2 min read
15 Best practices to write effective marketing emails for chemical buyers
Learn how to maximize the open and click rates of your marketing emails with practices tailored to target chemical engineers
Jan 2020 · 7 min read
Best practices to write effective newsletter ads for the chemical industry
Maximize the performance of your newsletter copy when promoting your content or chemical products
Sep 2019 · 7 min read
The top 3 inbound channels that every specialty chemical supplier should use
Inbound leads convert more and faster into customers. Discover our best digital channels to attract inbound chemical buyers
Jul 2019 · 5 min read
How to attract new business with inbound marketing in the specialty chemical industry
Specialty chemicals suppliers are often underestimating the power of inbound marketing. Learn why and how to feed your business pipe with inbound leads
Jun 2019 · 7 min watch
How to design a stunning banner that viewers will remember
Too many banners miss their branding objectives because of poor designs, text overloads or bad color choices. Learn how to easily craft an effective banner
May 2019 · 5 min read
[Infographic] Outbound vs Inbound leads: which convert more into business?
Inbound leads are the holy grail of every digital marketer. We analyzed 1500 digital leads from chemical engineers to see how they compare vs outbound
Apr 2019 · 2 min read
How to organize your follow-up to convert your digital leads into real sales
Are you drowning your sales with hundreds of digital marketing leads? Learn how to overcome that common struggle by reviewing your lead management process
Mar 2018 · 7 min watch
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