Digital Marketing Blog for Chemicals Suppliers

TOP 100 most popular suppliers of plastics and elastomers on SpecialChem in 2023

Discover who are the most popular suppliers of plastics and elastomers who attracted the most product views on SpecialChem - The Material Selection Platform in 2023

Dec 2023 · 2 min read

TOP 100 most popular suppliers of polymers additives on SpecialChem in 2023

Find out who are the most popular suppliers of polymer additives in 2023. They attract the most product views on SpecialChem - The Material Selection Platform

Dec 2023 · 2 min read

The 8 Benefits of your SpecialChem Client Success Manager

Discover how SpecialChem CSMs can help you extract the maximum value from your programs and work with your teams to align your digital marketing strategy with your business objectives.

Nov 2023 · 3 min read

Lead the Industry with the "Digital-First" approach

Learn how to advance in your digital journey and adopt "digital-first" approach. Find valuable insights on what distinguishes "digital-first" companies from inbound marketing ones.

Nov 2023 · 3 min read

Upgrading your digital maturity level: from an “Outbound” to an “Inbound” organization

Discover valuable tips and best practices available at your fingertips to advance your chemical company in its digital journey and capture the digital buyer.

Oct 2023 · 3 min read

Specialty chemicals sales in less than 1 year with SpecialChem's proven methodologies

SpecialChem can help you capture the digital buyer. With our long time experience and best practices, your new digital leads will transform into actual sales faster, supporting your challenging business goals.

Oct 2023 · 3 min read

How to start digitalizing my sales and marketing activities?

Learn how to advance in your digital journey and what are the measures to take in order to pass from the very first level, "analog", to the 2nd level, "outbound".

Sep 2023 · 3 min read

What should I expect out of my collaboration with SpecialChem?

Discover how SpecialChem can help you capture the digital buyers in project mode by deploying turn-key programs based on three pillars: new business generation, grow your company’s digital maturity, branding

Sep 2023 · 3 min read

Chemical companies' 4 levels of digital maturity. How mature is yours?

The adoption and penetration of digitalization and digital practices at chemical companies’ level led us at SpecialChem to identify 4 types of companies: Analog, Outbound, Inbound, Digital First

Jun 2023 · 3 min read

The 10-step approach to convince your top management to start collaborating with SpecialChem

Be well equipped with strong information on potential benefits and value SpecialChem can bring to your business to convince your top management to start the collaboration you need to grow your business

Jun 2023 · 3 min read

Capturing the digital buyer is demanding. See how SpecialChem makes it much simpler.

How SpecialChem helps you, chemical suppliers, capture digital buyers in project mode when they search for products like yours.

Apr 2023 · 3 min read

Digital Leaders View | Mr. Ryoichi Takeuchi, Resonac

Mr. Ryoichi Takeuchi shared the digital evolution of specialty chemicals customers and suppliers, and how he foresee the horizon of the next 5 years

Apr 2023 · 3 min read

The 10 ways digital buyers differ from traditional buyers

What has changed, what are the trends in the chemical buyer behavior and how can suppliers adapt to capture them: be multi-channel, always-on, share relevant product information

Apr 2023 · 3 min read

Digital Leaders View | Irene Dávalos Cánovas, DKSH

Irene Davalos, DKSH, shared her insights on how digitalization impacted the chemical industry at client level, supplier level and how she envisions this environment in a 5 years timeframe.

Mar 2023 · 3 min read

Learning Center: digitalize your business in chemicals